Privacy policy
DATA PROTECTION
1) INFORMATION ABOUT THE COLLECTION OF PERSONAL DATA AND
CONTACT DETAILS OF THE RESPONSIBLE PARTY
1.1 We are pleased that you are visiting our website and thank you for your
interest. In the following, we will inform you about how we handle your
personal data when you use our website. Personal data
is any data with which you could be personally identified.
1.2 The controller in charge of data processing on this website, within the meaning of the
General Data Protection Regulation (GDPR), is Shop Name. The
controller in charge of the processing of personal data is the natural or legal
person who alone or jointly with others determines the purposes and means of the
processing of personal data.
1.3 This website uses SSL or TLS encryption for security reasons and to protect the transmission
of personal data and other confidential content (e.g. orders or
requests to the responsible party). You can
recognize an encrypted connection by the character string “https://” and the lock symbol
in your browser line.
2) DATA COLLECTION WHEN VISITING OUR WEBSITE
If you use our website for informational purposes only, i.e. if you do not
register or otherwise provide us with information, we only collect the
data that your browser transmits to our server (so-called “server log files”). When you
visit our website, we collect the following data, which is technically
necessary for us to display the website:
Our visited website
Date and time at the time of access
Amount of data sent in bytes
Source/reference from which you came to the page
Browser used
Operating system used
IP address used (if applicable: in anonymized form)
The processing is carried out in accordance with Art. 6 para. 1 lit. f DSGVO based on our
legitimate interest in improving the stability and functionality of our
website. The data will not be passed on or used in any other way.
However, we reserve the right to check the server log files retrospectively if
there are specific indications of illegal use.
3) COOKIES
In order to make visiting our website more attractive and to enable the use of certain
functions, we use so-called cookies on various pages.
These are small text files that are stored on your end device.
Some of the cookies we use are
deleted after the end of the browser session, i.e. after you close your browser (so-called
session cookies). Other cookies remain on your end device and enable us
or our partner companies (third-party cookies) to recognize your browser
on your next visit (persistent cookies). If cookies are set,
they collect and process certain user information to an individual extent
such as browser and location data as well as IP address values. Persistent cookies are
automatically deleted after a specified period, which may differ depending on the cookie
.
In some cases, cookies are used to simplify the ordering process by saving settings
(e.g. remembering the contents of a virtual shopping cart for
a later visit to the website). If personal data is also processed by individual cookies implemented by us,
the processing is carried out
in accordance with Art. 6 (1) point b GDPR, either for the execution of the contract or
pursuant to Art. 6 Sect. 1 lit. f GDPR, to safeguard our legitimate interests in the
optimum functionality of the website as well as a customer-friendly and effective
design of the site visit.
We may work together with advertising partners who help us to
make our website more interesting for you. For this purpose,
case, cookies from partner companies are also stored on your
hard drive (third-party cookies) when you visit our website. When we work with the aforementioned
advertising partners, you will be informed individually and separately about the use of such cookies and
the scope of the information collected in each case within the following paragraphs
.
Please note that you can adjust your browser settings so that you
are informed when cookies are set and can decide whether to accept them individually
or exclude the acceptance of cookies in certain cases or in general.
Each browser differs in the way it manages cookie settings.
This is described in the help menu of each browser, which explains how
you can change your cookie settings. You can find these for the respective
browser at the following links:
Internet Explorer:
https://support.microsoft.com/de-de/help/17442/windows-internet-explorer-delete-manag
e-cookies
Firefox: https://support.mozilla.org/de/kb/cookies-erlauben-und-ablehnen
Chrome: https://support.google.com/chrome/answer/95647?hl=de&hlrm=en
Safari: https://support.apple.com/kb/ph21411?locale=de_DE
Opera: https://help.opera.com/en/latest/web-preferences/#cookies
Please note that if you do not accept cookies, the functionality of our
website may be limited.
4) CONTACT
When you contact us (e.g. using a contact form or by email),
personal data is collected. Which data is collected in the case of a contact form
can be seen from the respective contact form. This data is
stored and used solely for the purpose of answering your request or for
establishing contact and for the associated technical administration
used. The legal basis for the processing of the data is our legitimate
interest in answering your request in accordance with Art. 6 (1) point f GDPR. If
your contact is aimed at concluding a contract, then the additional
legal basis for the processing is Art. 6 (1) point b GDPR. Your data will be
deleted after the final processing of your request; this is the case if it can be
the circumstances indicate that the facts in question have been conclusively clarified
and provided that there are no legal storage obligations to the contrary.
5) DATA PROCESSING WHEN OPENING A CUSTOMER ACCOUNT AND FOR
CONTRACT PROCESSING
In accordance with Art. 6 Para. 1 lit. b DSGVO, personal data will continue to be collected
and processed if you provide it to us for the purpose of executing a contract or when
opening a customer account. The data collected is evident from the
respective input forms. It is possible to delete your customer account at
any time by sending a message to the above address of the
controller. We store and use the data you provide
for contract processing. After complete processing of the contract or
deletion of your customer account, your data will be stored with due regard to tax and
commercial law retention periods and deleted after these periods have expired,
unless you have expressly consented to further use of your data
or a legally permitted further use of data has been reserved by our site,
about which we will inform you accordingly below.
6) USE OF YOUR DATA FOR DIRECT MARKETING
6.1 Registration for our e-mail newsletter
When you register for our e-mail newsletter, we will send you
regular information about our offers. The only information required to receive
the newsletter is your e-mail address. Any other information you provide is
voluntary and will be used to address you personally. To
send the newsletter, we use the so-called double opt-in procedure. This
means that we will not send you an e-mail newsletter until
you have expressly confirmed to us that you consent to the sending of the newsletter.
We will then send you a confirmation e-mail asking you
to confirm by clicking on an appropriate link that you
wish to receive the newsletter in future.
By activating the confirmation link, you give us your consent to the
use of your personal data in accordance with Art. 6 (1) point a GDPR. When you
registering for the newsletter, we store the IP address entered by your Internet Service Provider (ISP)
as well as the date and time of registration in order to
be able to trace any possible misuse of your e-mail address at a later point in time.
The data collected by us when registering for the newsletter is
used exclusively for the purpose of advertising by means of the newsletter.
You can unsubscribe from the newsletter at any time via the link provided in the newsletter
or by sending a message to the controller named at the beginning.
After you have successfully unsubscribed, your e-mail address will be immediately deleted from
our newsletter mailing list, unless you have expressly consented to further
use of your data or we reserve the right to further
use of data, which is permitted by law and about which we inform you in this
statement.
6.2 Sending the e-mail newsletter to existing customers
If you have provided us with your e-mail address when purchasing goods or services,
we reserve the right to regularly send you offers for
goods or services similar to those already purchased from our
range by e-mail. We do not need to obtain separate consent from you for this
obtain separate consent from you. In this respect, data processing is carried out solely on the basis of our
legitimate interest in personalized direct mail in accordance with Art. 6 (1) point f
GDPR. If you have initially objected to the use of your e-mail address for this purpose,
we will not send you an e-mail. You are entitled to
object to the use of your e-mail address for the aforementioned advertising purpose at any time with
effect for the future by sending a message to the controller named at the beginning.
You will only incur transmission costs for this
at the basic rate. Upon receipt of your objection, the use of your
e-mail address for advertising purposes will be discontinued immediately.
7) DATA PROCESSING FOR ORDER PROCESSING
7.1 The personal data collected by us will be processed as part of the
Contract processing to the transport company responsible for the delivery
passed on, as far as this is necessary for the delivery of the goods. Your payment data
we pass on to the commissioned credit institution as part of the payment processing,
if this is necessary for the payment processing. If payment service providers
are used, we explicitly inform you about this below. The legal basis
for the transfer of data in this case is Art. 6 (1) point b GDPR.
7.2 Use of payment service providers
- Paypal
When paying via PayPal, credit card via PayPal, direct debit via PayPal or – if
offered - “purchase on account” or “payment by installments” via PayPal, we provide your
payment data to PayPal (Europe) S.a.r.l. et
Cie, S.C.A., 22-24 Boulevard Royal, L-2449 Luxembourg (hereinafter “PayPal”) for payment processing.
The transfer is carried out in accordance with Art. 6 (1) point b GDPR and only to the extent that it is necessary for
the payment process.
PayPal reserves the right to carry out a credit check for the payment methods credit card via PayPal, direct debit via
PayPal or – if offered - “purchase on account” or “payment by installments” via PayPal.
For this purpose, your payment data will be
passed on to credit reference agencies in accordance with Art. 6 (1) point f GDPR, on the basis of PayPal's legitimate interest
in determining your solvency.
The result of the credit check in relation to the statistical
probability of non-payment for the purpose of deciding
whether to provide the respective payment method. The credit check may
include probability values (so-called score values). Insofar as score values are included in the
result of the credit check, these are based on a
scientifically recognized mathematical-statistical procedure.
Among other things, but not exclusively, address data is included in the calculation of the score values.
Further information on data protection, including the
credit reference agencies used, can be found in PayPal's data protection declaration:
https://www.paypal.com/de/webapps/mpp/ua/privacy-full
You can object to this processing of your data at any time by sending a message to PayPal.
However, PayPal may still be entitled to process your personal
data if this is necessary for the contractual processing of payments
.
- SOFORT
If you select the “SOFORT” payment method, the payment will be processed by the
payment service provider SOFORT GmbH, Theresienhöhe 12, 80339 Munich,
Germany (hereinafter “SOFORT”), to whom we will provide the information you provided during the
order process, together with the information about your order
in accordance with Art. 6 (1) point b GDPR. SOFORT GmbH is part of the Klarna
Group (Klarna Bank AB (publ), Sveavägen 46, 11134 Stockholm, Sweden).
Your data will be forwarded exclusively for the purpose of payment processing with
the payment service provider SOFORT and only to the extent necessary for this purpose.
Further information on the
data protection provisions of SOFORT can be found at the following Internet address: https://www.klarna.com/sofort/datenschutz
8) CONTACT FOR REVIEW REMINDER
Your own review reminder (not sent by a customer review system)
We use your email address to send you a one-time reminder to submit a
review of your order for the review system we use, provided that you
have given us your express consent to do so during or after your order in accordance with
Art. 6 para. 1 lit. a DSGVO have given.
You can revoke your consent at any time by sending a message to the
data controller.
9) USE OF SOCIAL MEDIA: SOCIAL PLUGINS
9.1 Facebook plugins with Shariff solution
Special additional customs clearance costs and/or import duties are not included in the price
and are to be borne by the customer.
Our website uses social plugins (“plugins”) from the social
network Facebook, which is operated by Facebook Inc., 1 Hacker Way, Menlo
Park, CA 94025, USA (“Facebook”).
In order to increase the protection of your data when you visit our website, these
buttons are not fully integrated into the page as plugins, but only by using
integrated into the page using an HTML link. This type of integration ensures that
no connection is established with the Facebook servers when you access a page on our website that
contains such buttons. When
you click on the button, a new browser window opens and accesses the
Facebook page, where you can interact with the plugins there (if necessary after entering your login data)
.
US-based Facebook Inc. is certified for the US-European
data protection agreement “Privacy Shield”, which ensures compliance with the
data protection level applicable in the EU.
The purpose and scope of the data collection and the further processing and use of the
data by Facebook, as well as your rights in this regard and
setting options for protecting your privacy, please refer to the
Facebook data protection information: https://www.facebook.com/policy.php
9.2 Google+ plugins as Shariff solution
Our website uses social plugins (“plugins”) from the social
network Google+, which is operated by Google LLC, 1600 Amphitheatre Parkway,
Mountain View, CA 94043, USA (“Google”).
To increase the protection of your data when you visit our website, these
buttons are not fully integrated into the page as plug-ins, but only by using
an HTML link. This type of integration ensures that
when you visit a page on our website that contains such buttons,
no connection is established with the Google+ servers. When you
click on the button, a new browser window opens and calls up the
Google+ page, where you can interact with the plugins there (if necessary after entering your login data)
.
Google LLC, based in the United States, is certified for the US-European data protection agreement
“Privacy Shield”, which guarantees compliance with the data protection level applicable in the EU
.
The purpose and scope of the data collection and the further processing and use of
data by Google, as well as your rights and setting options in this regard
to protect your privacy, please refer to the data protection information from
Google: https://www.google.com/intl/de/policies/privacy/
9.3 Instagram plugin as Shariff solution
Our website uses social plugins (“plugins”) from the online service
Instagram, which is operated by Instagram LLC, 1601 Willow Rd, Menlo Park, CA
94025, USA (“Instagram”).
To increase the protection of your data when you visit our website, these
buttons are not fully integrated into the page as plug-ins, but only by using
an HTML link. This type of integration ensures that
when you access a page on our website that contains such buttons,
no connection is yet established with Instagram's servers. If
you click on the button, a new browser window opens and calls up the
Instagram page, where you can interact with the plugins there (if necessary after entering your login data).
Instagram LLC.
based in the United States, is certified for the US-European
data protection agreement “Privacy Shield”, which guarantees compliance with the
data protection level applicable in the EU.
The purpose and scope of the data collection and the further processing and use of
data by Instagram, as well as your rights in this regard and
setting options for protecting your privacy, can be found in
Instagram's privacy policy: https://help.instagram.com/155833707900388/
10) ONLINE MARKETING
10.1 DoubleClick by Google
This website uses the online marketing tool DoubleClick by Google, operated by
Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA
(“DoubleClick”).
DoubleClick uses cookies to deliver ads that are relevant to users, to
improve campaign performance reports, or to prevent a user
the same ads multiple times. Google uses a cookie ID to record which
ads are placed in which browser and can thus prevent them from being
shown multiple times. The processing is carried out on the basis of our legitimate
interest in the optimal marketing of our website in accordance with Art. 6 para. 1 lit. f
GDPR.
In addition, DoubleClick can use cookie IDs to capture so-called conversions that
are related to ad requests. This is the case, for example, when a user
sees a DoubleClick ad and later uses the same browser to access the advertiser's website
and make a purchase there. According to Google,
DoubleClick cookies do not contain any personal information.
Based on the marketing tools used, your browser automatically establishes a direct
connection with the Google server. We have no influence on the extent
and further use of the data collected by Google through the use of this tool
and therefore inform you according to our
level of knowledge: Through the integration of DoubleClick, Google receives the information
that you have accessed the corresponding part of our website or clicked on one of
. If you are registered with a Google service,
Google can associate the visit with your account. Even if you are not registered with Google
or have not logged in, it is possible that the
provider will obtain and store your IP address.
If you wish to opt out of this tracking process,
you can disable cookies for conversion tracking by setting your browser to
block cookies from the domain www.googleadservices.com,
https://www.google.de/settings/ads, although this setting will be deleted if you
delete your cookies. Alternatively, you can contact the Digital Advertising Alliance at
Internet address www.aboutads.info about the setting of cookies and
make settings for this. Finally, you can set your browser so that
you are informed about the setting of cookies and individually decide whether to
accept them or to exclude the acceptance of cookies for specific cases or in general.
If you do not accept cookies, the functionality of our
website may be limited.
Google LLC, based in the United States, is certified for the US-European data protection agreement
“Privacy Shield”, which guarantees compliance with the data protection level applicable in the EU
.
Further information on the
data protection provisions of DoubleClick by Google can be found at the following Internet address:
https://www.google.de/policies/privacy/
10.2 Use of Google AdWords conversion tracking
This website uses the online advertising program “Google AdWords” and, as part of
Google AdWords, the conversion tracking of Google LLC., 1600 Amphitheatre
Parkway, Mountain View, CA 94043, USA (“Google”). We use the
Google Adwords service to draw attention to our attractive offers with the help of advertising material (so-called Google Adwords) on
external websites to draw attention to our attractive offers. We
can determine how successful the individual advertising measures are in relation to the data from the advertising campaigns.
In doing so, we pursue the interest of showing you advertising
that is of interest to you, making our website more interesting for you
and achieving a fair calculation of advertising costs.
The conversion tracking cookie is set when a user clicks on a Google
AdWords ad. Cookies are small text files that
are stored on your computer system. These cookies usually
lose their validity after 30 days and are not used for personal identification. If
the user visits certain pages of this website and the cookie has not yet expired,
we and Google can recognize that the user has clicked on the ad and been
redirected to this page. Every Google AdWords customer receives a different
cookie. As a result, cookies cannot be tracked across the websites of AdWords customers.
The information obtained using the conversion cookie
is used to create conversion statistics for AdWords customers who have opted for
conversion tracking. Customers are told the total number of
users who clicked on their ad and were redirected to a page with a
conversion tracking tag. However, they do not receive
any information that can be used to personally identify users. If you
do not wish to participate in tracking, you can block this use by
disabling the Google Conversion Tracking cookie on your web browser under
user settings. You will then not be included in the conversion tracking
statistics. We use Google Adwords on the basis of our legitimate
interest in targeted advertising in accordance with Art. 6 (1) point f GDPR.
Google LLC, based in the United States, is certified for the US-European data protection agreement
“Privacy Shield”, which ensures compliance with the data protection level applicable in the EU
.
Further information on the
Google data protection policy can be found at the following Internet address: https://www.google.de/policies/privacy/
You can permanently disable cookies for advertising preferences by
preventing them through a corresponding setting in your browser software or by
downloading and installing the browser plug-in available at the following link:
https://www.google.com/settings/ads/plugin?hl=de
Please note that certain functions of this website may not
be available or may only be available to a limited extent if you have disabled the use of cookies
.
11) WEB ANALYTICS SERVICES
Google (Universal) Analytics
- Google Universal Analytics
This website uses Google Analytics, a web analysis service provided by Google LLC,
1600 Amphitheatre Parkway, Mountain View, CA 94043, USA (“Google”). Google
Analytics uses “cookies”, which are text files placed on your computer
to help the website analyze how users use the site. The
information generated by the cookie about your use of the website
(including your abbreviated IP address) will generally be transmitted to and stored by Google on
Google in the United States and stored there.
This website uses Google Analytics exclusively with the extension
“_anonymizeIp ()”, which ensures anonymization of the IP address by shortening it
and excludes a direct personal reference. Through the extension, your
IP address will be shortened by Google within member states of the European Union or in
other contracting states of the Agreement on the European Economic Area
. Only in exceptional cases will the full IP address be sent to a Google server in the US
and shortened there. In these exceptional cases, this
processing is carried out in accordance with Art. 6 para. 1 lit. f DSGVO based on our legitimate
interest in the statistical analysis of user behavior for optimization and
marketing purposes.
On our behalf, Google will use this information to evaluate your use of the
website, to compile reports on website activity and
to provide us with other services relating to website and internet use.
The IP address transmitted by your browser as part of Google Analytics
will not be merged with other Google data
.
You can prevent the storage of cookies by setting your
browser software; however, we would like to point out that in this case
you may not be able to use all the functions of this website to their full extent.
You can also prevent the collection of data generated by the cookie and
related to your use of the website (including your IP address) to Google and
the processing of this data by Google by using the
following link to download and install the available browser plugin:
https://tools.google.com/dlpage/gaoptout?hl=de
As an alternative to the browser plug-in or for browsers on mobile devices,
please click on the following link to set an opt-out cookie that will prevent
Google Analytics from collecting data from this site in the future (this
opt-out cookie only works in this browser and only for this domain; if you delete
you delete your cookies in this browser, you will need to click this link again):
Disable Google Analytics
Google LLC, based in the United States, is certified for the US-European data protection agreement
“Privacy Shield”, which guarantees compliance with the data protection
level applicable in the EU.
This website also uses Google Analytics for cross-device analysis
of visitor flows, which is carried out via a user ID. When you first
visiting a page, the user is assigned a unique, permanent and anonymized ID
that is set across devices. This makes it possible to
assign interaction data from different devices and from different sessions to a single user.
The user ID does not contain any personal data and does
not transmit such data to Google.
The collection and storage of data via the user ID can be revoked at any time with effect for
the future. To do this, you must deactivate Google Analytics on all
systems that you use, for example in another browser or
on your mobile device.
You can deactivate the service using a Google browser plug-in
(https://tools.google.com/dlpage/gaoptout?hl=de). As an alternative to the
browser plug-in or within browsers on mobile devices, please click on
the following link to place an opt-out cookie that will prevent Google
Analytics within this website in the future (this opt-out cookie
only works in this browser and only for this domain; if you delete your cookies
in this browser, you will have to click this link again): Disable Google Analytics
.
Further information about Universal Analytics can be found here:
https://support.google.com/analytics/answer/2838718?hl=de&ref_topic=6010376
12) RETARGETING/REMARKETING/RECOMMENDED ADVERTISING
Facebook Custom Audience via the pixel process
This website uses the “Facebook pixel” of Facebook Inc., 1 Hacker Way,
Menlo Park, CA 94025, USA (“Facebook”). If explicit consent is granted,
this allows the behavior of users to be tracked after
they have seen or clicked on a Facebook ad. This process
is used to evaluate the effectiveness of Facebook ads for statistical and
market research purposes and can help to optimize future
advertising efforts.
The data collected is anonymous to us and does not provide us with any information about the
identity of the user. However, the data is stored and
processed by Facebook so that a connection to the respective user profile is possible and
Facebook can use the data for its own advertising purposes, in accordance with the Facebook
Data Policy (https://www.facebook.com/about/privacy/).
They can enable Facebook and its partners to place advertisements on and
outside of Facebook. Furthermore, a cookie may be stored
on your computer for these purposes. These processing operations are carried out
exclusively with the granting of express consent in accordance with Art. 6 (1) point a
GDPR.
Consent to the use of the Facebook pixel may only be given by users older than
13 years of age. If you are younger, we ask you to
ask your legal guardians for permission.
Facebook Inc., based in the United States, is certified for the US-European
data protection agreement “Privacy Shield”, which guarantees compliance with the
data protection level applicable in the EU.
To disable the use of cookies on your computer, you can
Internet browser so that no cookies can be stored on your computer in the future
or that cookies that have already been stored are deleted. However,
disabling all cookies may mean that some features on
our websites can no longer be executed. You can
disable the use of cookies by third parties, such as Facebook, on the following
website of the Digital Advertising Alliance: https://www.aboutads.info/choices/
Google AdWords Remarketing
Our website uses the functions of Google AdWords Remarketing, which
we use to advertise this website in Google search results and on third-party websites.
The provider is Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043,
USA (“Google”). For this purpose, Google sets a cookie in the browser of your device,
which automatically enables interest-based advertising by means of a pseudonymous cookie ID and based on the
pages you visit. The processing
is carried out on the basis of our legitimate interest in the optimal marketing of our
website in accordance with Art. 6 Para. 1 lit. f GDPR.
Any further data processing will only take place if you have given
Google permission to link your internet and app browsing history to your Google account
your Google account and information from your Google account to
personalize the ads you view on the web. If you are
logged in to Google when you visit our website,
Google will use your data together with Google Analytics data to
create and define target group lists for cross-device remarketing.
To do this, Google will temporarily link your personal data with Google
Analytics data to create target groups.
You can permanently disable the setting of cookies for advertising preferences by
downloading and installing the browser plug-in available at the following link:
https://www.google.com/settings/ads/onweb/
Alternatively, you can contact the Digital Advertising Alliance at
www.aboutads.info to find out how cookies are set and to adjust your settings
. Finally, you can set your browser so that you
are informed when cookies are set and decide individually whether to accept them
or to exclude the acceptance of cookies in certain cases or in general. If you
do not accept cookies, the functionality of our website may be limited.
Google LLC, based in the United States, is certified for the US-European data protection agreement
“Privacy Shield”, which guarantees compliance with the
data protection level.
Further information and the data protection provisions regarding advertising
and Google can be viewed here:
https://www.google.com/policies/technologies/ads/
13) RIGHTS OF THE DATA SUBJECT
13.1 The applicable data protection law grants you
comprehensive data subject rights (rights of information and intervention) with regard to the processing of your personal data
rights (information and intervention rights), about which we will inform you below
:
Right of access according to Art. 15 GDPR: In particular, you have a right of access
to your personal data processed by us, the purposes of the processing,
the categories of personal data processed, the recipients or
categories of recipients to whom your data has been or
the planned storage period or the criteria for determining the
storage period, the existence of a right to correction, deletion, restriction
of processing, objection to processing, complaint to a
supervisory authority, the origin of your data if it was not collected by us from you,
the existence of automated decision-making
including profiling and, if applicable, meaningful information about the logic involved
and the scope and intended impact of such
processing on you, as well as your right to be informed of the guarantees under Art. 46
GDPR when your data is forwarded to third countries;
Right to rectification under Art. 16 GDPR: You have the right to immediate
correction of incorrect data concerning you and/or completion of your
stored incomplete data;
Right to erasure (Right to be forgotten) according to Art. 17 GDPR: You have the right to obtain the erasure of your
personal data if the requirements of Art. 17 (1)
GDPR are met. However, this right does not apply in particular if the
processing is necessary for exercising the right of freedom of expression and information,
for compliance with a legal obligation, for reasons of public interest
or for the establishment, exercise or defense of legal claims
;
Right to restriction of processing in accordance with Art. 18 GDPR: You have the
right to request the restriction of the processing of your personal data
as long as the correctness of your data, which you dispute, is being verified, if
you refuse the deletion of your data due to inadmissible data processing and
instead request the restriction of the processing of your data, if you
data for the establishment, exercise or defense of legal claims
after we no longer need this data for its intended purpose or
if you have objected to processing on grounds relating to your particular situation,
pending the verification whether our legitimate grounds override yours;
Right to information in accordance with Art. 19 GDPR: If you have the right to rectification,
erasure or restriction of processing vis-à-vis the controller,
the controller is obliged to notify all recipients to whom the personal data concerning you
has been disclosed of this rectification, erasure or restriction of processing of
the data, unless this proves
impossible or involves a disproportionate effort. You have
the right to be informed about these recipients.
Right to data portability in accordance with Art. 20 GDPR: You have the right to receive your
personal data that you have provided to us in a structured,
commonly used and machine-readable format or to request its transmission to another
controller, where technically feasible;
Right to revoke consent granted pursuant to Art. 7 (3) GDPR: You have the
right to revoke consent to the processing of data at any time with
effect for the future. In the event of revocation, we will
immediately delete the data concerned, provided that further processing is not based on a
legal basis for processing without consent. The
revocation of consent does not affect the lawfulness of the processing carried out on the basis of the consent until
withdrawal;
Right to lodge a complaint in accordance with Article 77 of the GDPR: If you believe that the
processing of personal data concerning you infringes the GDPR,
you have the right, without prejudice to any other administrative or
judicial remedy, to lodge a complaint with a supervisory authority,
in particular in the Member State of your habitual residence, place of work or place of the
place of the alleged infringement.
13.2 RIGHT TO OBJECT
IF, IN THE CONTEXT OF A BALANCING OF INTERESTS, WE
PROCESS YOUR PERSONAL DATA ON THE BASIS OF OUR OVERRIDING
LEGITIMATE INTEREST, YOU HAVE THE RIGHT AT ANY TIME
RIGHT TO OBJECT TO THIS PROCESSING WITH EFFECT FOR THE FUTURE ON GROUNDS RELATING TO YOUR PARTICULAR SITUATION
.
IF YOU EXERCISE YOUR RIGHT TO OBJECT, WE WILL STOP PROCESSING THE DATA CONCERNED. ANY FURTHER PROCESSING REMAINS
IF YOU EXERCISE YOUR RIGHT TO OBJECT, WE WILL STOP
PROCESSING THE DATA CONCERNED. HOWEVER, WE RESERVE THE RIGHT TO CONTINUE PROCESSING
IF WE CAN DEMONSTRATE COMPELLING LEGITIMATE
REASONS FOR PROCESSING THAT OUTWEIGH YOUR
INTERESTS, FUNDAMENTAL RIGHTS AND FREEDOMS, OR
IF THE PROCESSING IS FOR THE PURPOSE OF ASSERTING, EXERCISING OR
DEFENDING LEGAL CLAIMS.
IF YOUR PERSONAL DATA IS PROCESSED BY US FOR
USE DIRECT MARKETING, YOU HAVE THE RIGHT TO
OBJECT AT ANY TIME TO THE PROCESSING OF YOUR PERSONAL DATA
FOR THE PURPOSE OF SUCH MARKETING.
YOU MAY EXERCISE THE OBJECTION AS DESCRIBED ABOVE
.
IF YOU EXERCISE YOUR RIGHT OF OBJECTION, WE WILL STOP
PROCESSING THE DATA CONCERNED FOR DIRECT MARKETING PURPOSES.
14) DURATION OF STORAGE OF PERSONAL DATA
The duration of the storage of personal data is determined on the basis of the
respective statutory retention period (e.g. retention periods under commercial and tax law).
After the deadline has passed, the corresponding data is
routinely deleted if it is no longer required for the fulfillment or
initiation of the contract and/or there is no legitimate interest on our part
in further storage.
1) INFORMATION ABOUT THE COLLECTION OF PERSONAL DATA AND
CONTACT DETAILS OF THE RESPONSIBLE PARTY
1.1 We are pleased that you are visiting our website and thank you for your
interest. In the following, we will inform you about how we handle your
personal data when you use our website. Personal data
is any data with which you could be personally identified.
1.2 The controller in charge of data processing on this website, within the meaning of the
General Data Protection Regulation (GDPR), is Shop Name. The
controller in charge of the processing of personal data is the natural or legal
person who alone or jointly with others determines the purposes and means of the
processing of personal data.
1.3 This website uses SSL or TLS encryption for security reasons and to protect the transmission
of personal data and other confidential content (e.g. orders or
requests to the responsible party). You can
recognize an encrypted connection by the character string “https://” and the lock symbol
in your browser line.
2) DATA COLLECTION WHEN VISITING OUR WEBSITE
If you use our website for informational purposes only, i.e. if you do not
register or otherwise provide us with information, we only collect the
data that your browser transmits to our server (so-called “server log files”). When you
visit our website, we collect the following data, which is technically
necessary for us to display the website:
Our visited website
Date and time at the time of access
Amount of data sent in bytes
Source/reference from which you came to the page
Browser used
Operating system used
IP address used (if applicable: in anonymized form)
The processing is carried out in accordance with Art. 6 para. 1 lit. f DSGVO based on our
legitimate interest in improving the stability and functionality of our
website. The data will not be passed on or used in any other way.
However, we reserve the right to check the server log files retrospectively if
there are specific indications of illegal use.
3) COOKIES
In order to make visiting our website more attractive and to enable the use of certain
functions, we use so-called cookies on various pages.
These are small text files that are stored on your end device.
Some of the cookies we use are
deleted after the end of the browser session, i.e. after you close your browser (so-called
session cookies). Other cookies remain on your end device and enable us
or our partner companies (third-party cookies) to recognize your browser
on your next visit (persistent cookies). If cookies are set,
they collect and process certain user information to an individual extent
such as browser and location data as well as IP address values. Persistent cookies are
automatically deleted after a specified period, which may differ depending on the cookie
.
In some cases, cookies are used to simplify the ordering process by saving settings
(e.g. remembering the contents of a virtual shopping cart for
a later visit to the website). If personal data is also processed by individual cookies implemented by us,
the processing is carried out
in accordance with Art. 6 (1) point b GDPR, either for the execution of the contract or
pursuant to Art. 6 Sect. 1 lit. f GDPR, to safeguard our legitimate interests in the
optimum functionality of the website as well as a customer-friendly and effective
design of the site visit.
We may work together with advertising partners who help us to
make our website more interesting for you. For this purpose,
case, cookies from partner companies are also stored on your
hard drive (third-party cookies) when you visit our website. When we work with the aforementioned
advertising partners, you will be informed individually and separately about the use of such cookies and
the scope of the information collected in each case within the following paragraphs
.
Please note that you can adjust your browser settings so that you
are informed when cookies are set and can decide whether to accept them individually
or exclude the acceptance of cookies in certain cases or in general.
Each browser differs in the way it manages cookie settings.
This is described in the help menu of each browser, which explains how
you can change your cookie settings. You can find these for the respective
browser at the following links:
Internet Explorer:
https://support.microsoft.com/de-de/help/17442/windows-internet-explorer-delete-manag
e-cookies
Firefox: https://support.mozilla.org/de/kb/cookies-erlauben-und-ablehnen
Chrome: https://support.google.com/chrome/answer/95647?hl=de&hlrm=en
Safari: https://support.apple.com/kb/ph21411?locale=de_DE
Opera: https://help.opera.com/en/latest/web-preferences/#cookies
Please note that if you do not accept cookies, the functionality of our
website may be limited.
4) CONTACT
When you contact us (e.g. using a contact form or by email),
personal data is collected. Which data is collected in the case of a contact form
can be seen from the respective contact form. This data is
stored and used solely for the purpose of answering your request or for
establishing contact and for the associated technical administration
used. The legal basis for the processing of the data is our legitimate
interest in answering your request in accordance with Art. 6 (1) point f GDPR. If
your contact is aimed at concluding a contract, then the additional
legal basis for the processing is Art. 6 (1) point b GDPR. Your data will be
deleted after the final processing of your request; this is the case if it can be
the circumstances indicate that the facts in question have been conclusively clarified
and provided that there are no legal storage obligations to the contrary.
5) DATA PROCESSING WHEN OPENING A CUSTOMER ACCOUNT AND FOR
CONTRACT PROCESSING
In accordance with Art. 6 Para. 1 lit. b DSGVO, personal data will continue to be collected
and processed if you provide it to us for the purpose of executing a contract or when
opening a customer account. The data collected is evident from the
respective input forms. It is possible to delete your customer account at
any time by sending a message to the above address of the
controller. We store and use the data you provide
for contract processing. After complete processing of the contract or
deletion of your customer account, your data will be stored with due regard to tax and
commercial law retention periods and deleted after these periods have expired,
unless you have expressly consented to further use of your data
or a legally permitted further use of data has been reserved by our site,
about which we will inform you accordingly below.
6) USE OF YOUR DATA FOR DIRECT MARKETING
6.1 Registration for our e-mail newsletter
When you register for our e-mail newsletter, we will send you
regular information about our offers. The only information required to receive
the newsletter is your e-mail address. Any other information you provide is
voluntary and will be used to address you personally. To
send the newsletter, we use the so-called double opt-in procedure. This
means that we will not send you an e-mail newsletter until
you have expressly confirmed to us that you consent to the sending of the newsletter.
We will then send you a confirmation e-mail asking you
to confirm by clicking on an appropriate link that you
wish to receive the newsletter in future.
By activating the confirmation link, you give us your consent to the
use of your personal data in accordance with Art. 6 (1) point a GDPR. When you
registering for the newsletter, we store the IP address entered by your Internet Service Provider (ISP)
as well as the date and time of registration in order to
be able to trace any possible misuse of your e-mail address at a later point in time.
The data collected by us when registering for the newsletter is
used exclusively for the purpose of advertising by means of the newsletter.
You can unsubscribe from the newsletter at any time via the link provided in the newsletter
or by sending a message to the controller named at the beginning.
After you have successfully unsubscribed, your e-mail address will be immediately deleted from
our newsletter mailing list, unless you have expressly consented to further
use of your data or we reserve the right to further
use of data, which is permitted by law and about which we inform you in this
statement.
6.2 Sending the e-mail newsletter to existing customers
If you have provided us with your e-mail address when purchasing goods or services,
we reserve the right to regularly send you offers for
goods or services similar to those already purchased from our
range by e-mail. We do not need to obtain separate consent from you for this
obtain separate consent from you. In this respect, data processing is carried out solely on the basis of our
legitimate interest in personalized direct mail in accordance with Art. 6 (1) point f
GDPR. If you have initially objected to the use of your e-mail address for this purpose,
we will not send you an e-mail. You are entitled to
object to the use of your e-mail address for the aforementioned advertising purpose at any time with
effect for the future by sending a message to the controller named at the beginning.
You will only incur transmission costs for this
at the basic rate. Upon receipt of your objection, the use of your
e-mail address for advertising purposes will be discontinued immediately.
7) DATA PROCESSING FOR ORDER PROCESSING
7.1 The personal data collected by us will be processed as part of the
Contract processing to the transport company responsible for the delivery
passed on, as far as this is necessary for the delivery of the goods. Your payment data
we pass on to the commissioned credit institution as part of the payment processing,
if this is necessary for the payment processing. If payment service providers
are used, we explicitly inform you about this below. The legal basis
for the transfer of data in this case is Art. 6 (1) point b GDPR.
7.2 Use of payment service providers
- Paypal
When paying via PayPal, credit card via PayPal, direct debit via PayPal or – if
offered - “purchase on account” or “payment by installments” via PayPal, we provide your
payment data to PayPal (Europe) S.a.r.l. et
Cie, S.C.A., 22-24 Boulevard Royal, L-2449 Luxembourg (hereinafter “PayPal”) for payment processing.
The transfer is carried out in accordance with Art. 6 (1) point b GDPR and only to the extent that it is necessary for
the payment process.
PayPal reserves the right to carry out a credit check for the payment methods credit card via PayPal, direct debit via
PayPal or – if offered - “purchase on account” or “payment by installments” via PayPal.
For this purpose, your payment data will be
passed on to credit reference agencies in accordance with Art. 6 (1) point f GDPR, on the basis of PayPal's legitimate interest
in determining your solvency.
The result of the credit check in relation to the statistical
probability of non-payment for the purpose of deciding
whether to provide the respective payment method. The credit check may
include probability values (so-called score values). Insofar as score values are included in the
result of the credit check, these are based on a
scientifically recognized mathematical-statistical procedure.
Among other things, but not exclusively, address data is included in the calculation of the score values.
Further information on data protection, including the
credit reference agencies used, can be found in PayPal's data protection declaration:
https://www.paypal.com/de/webapps/mpp/ua/privacy-full
You can object to this processing of your data at any time by sending a message to PayPal.
However, PayPal may still be entitled to process your personal
data if this is necessary for the contractual processing of payments
.
- SOFORT
If you select the “SOFORT” payment method, the payment will be processed by the
payment service provider SOFORT GmbH, Theresienhöhe 12, 80339 Munich,
Germany (hereinafter “SOFORT”), to whom we will provide the information you provided during the
order process, together with the information about your order
in accordance with Art. 6 (1) point b GDPR. SOFORT GmbH is part of the Klarna
Group (Klarna Bank AB (publ), Sveavägen 46, 11134 Stockholm, Sweden).
Your data will be forwarded exclusively for the purpose of payment processing with
the payment service provider SOFORT and only to the extent necessary for this purpose.
Further information on the
data protection provisions of SOFORT can be found at the following Internet address: https://www.klarna.com/sofort/datenschutz
8) CONTACT FOR REVIEW REMINDER
Your own review reminder (not sent by a customer review system)
We use your email address to send you a one-time reminder to submit a
review of your order for the review system we use, provided that you
have given us your express consent to do so during or after your order in accordance with
Art. 6 para. 1 lit. a DSGVO have given.
You can revoke your consent at any time by sending a message to the
data controller.
9) USE OF SOCIAL MEDIA: SOCIAL PLUGINS
9.1 Facebook plugins with Shariff solution
Special additional customs clearance costs and/or import duties are not included in the price
and are to be borne by the customer.
Our website uses social plugins (“plugins”) from the social
network Facebook, which is operated by Facebook Inc., 1 Hacker Way, Menlo
Park, CA 94025, USA (“Facebook”).
In order to increase the protection of your data when you visit our website, these
buttons are not fully integrated into the page as plugins, but only by using
integrated into the page using an HTML link. This type of integration ensures that
no connection is established with the Facebook servers when you access a page on our website that
contains such buttons. When
you click on the button, a new browser window opens and accesses the
Facebook page, where you can interact with the plugins there (if necessary after entering your login data)
.
US-based Facebook Inc. is certified for the US-European
data protection agreement “Privacy Shield”, which ensures compliance with the
data protection level applicable in the EU.
The purpose and scope of the data collection and the further processing and use of the
data by Facebook, as well as your rights in this regard and
setting options for protecting your privacy, please refer to the
Facebook data protection information: https://www.facebook.com/policy.php
9.2 Google+ plugins as Shariff solution
Our website uses social plugins (“plugins”) from the social
network Google+, which is operated by Google LLC, 1600 Amphitheatre Parkway,
Mountain View, CA 94043, USA (“Google”).
To increase the protection of your data when you visit our website, these
buttons are not fully integrated into the page as plug-ins, but only by using
an HTML link. This type of integration ensures that
when you visit a page on our website that contains such buttons,
no connection is established with the Google+ servers. When you
click on the button, a new browser window opens and calls up the
Google+ page, where you can interact with the plugins there (if necessary after entering your login data)
.
Google LLC, based in the United States, is certified for the US-European data protection agreement
“Privacy Shield”, which guarantees compliance with the data protection level applicable in the EU
.
The purpose and scope of the data collection and the further processing and use of
data by Google, as well as your rights and setting options in this regard
to protect your privacy, please refer to the data protection information from
Google: https://www.google.com/intl/de/policies/privacy/
9.3 Instagram plugin as Shariff solution
Our website uses social plugins (“plugins”) from the online service
Instagram, which is operated by Instagram LLC, 1601 Willow Rd, Menlo Park, CA
94025, USA (“Instagram”).
To increase the protection of your data when you visit our website, these
buttons are not fully integrated into the page as plug-ins, but only by using
an HTML link. This type of integration ensures that
when you access a page on our website that contains such buttons,
no connection is yet established with Instagram's servers. If
you click on the button, a new browser window opens and calls up the
Instagram page, where you can interact with the plugins there (if necessary after entering your login data).
Instagram LLC.
based in the United States, is certified for the US-European
data protection agreement “Privacy Shield”, which guarantees compliance with the
data protection level applicable in the EU.
The purpose and scope of the data collection and the further processing and use of
data by Instagram, as well as your rights in this regard and
setting options for protecting your privacy, can be found in
Instagram's privacy policy: https://help.instagram.com/155833707900388/
10) ONLINE MARKETING
10.1 DoubleClick by Google
This website uses the online marketing tool DoubleClick by Google, operated by
Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA
(“DoubleClick”).
DoubleClick uses cookies to deliver ads that are relevant to users, to
improve campaign performance reports, or to prevent a user
the same ads multiple times. Google uses a cookie ID to record which
ads are placed in which browser and can thus prevent them from being
shown multiple times. The processing is carried out on the basis of our legitimate
interest in the optimal marketing of our website in accordance with Art. 6 para. 1 lit. f
GDPR.
In addition, DoubleClick can use cookie IDs to capture so-called conversions that
are related to ad requests. This is the case, for example, when a user
sees a DoubleClick ad and later uses the same browser to access the advertiser's website
and make a purchase there. According to Google,
DoubleClick cookies do not contain any personal information.
Based on the marketing tools used, your browser automatically establishes a direct
connection with the Google server. We have no influence on the extent
and further use of the data collected by Google through the use of this tool
and therefore inform you according to our
level of knowledge: Through the integration of DoubleClick, Google receives the information
that you have accessed the corresponding part of our website or clicked on one of
. If you are registered with a Google service,
Google can associate the visit with your account. Even if you are not registered with Google
or have not logged in, it is possible that the
provider will obtain and store your IP address.
If you wish to opt out of this tracking process,
you can disable cookies for conversion tracking by setting your browser to
block cookies from the domain www.googleadservices.com,
https://www.google.de/settings/ads, although this setting will be deleted if you
delete your cookies. Alternatively, you can contact the Digital Advertising Alliance at
Internet address www.aboutads.info about the setting of cookies and
make settings for this. Finally, you can set your browser so that
you are informed about the setting of cookies and individually decide whether to
accept them or to exclude the acceptance of cookies for specific cases or in general.
If you do not accept cookies, the functionality of our
website may be limited.
Google LLC, based in the United States, is certified for the US-European data protection agreement
“Privacy Shield”, which guarantees compliance with the data protection level applicable in the EU
.
Further information on the
data protection provisions of DoubleClick by Google can be found at the following Internet address:
https://www.google.de/policies/privacy/
10.2 Use of Google AdWords conversion tracking
This website uses the online advertising program “Google AdWords” and, as part of
Google AdWords, the conversion tracking of Google LLC., 1600 Amphitheatre
Parkway, Mountain View, CA 94043, USA (“Google”). We use the
Google Adwords service to draw attention to our attractive offers with the help of advertising material (so-called Google Adwords) on
external websites to draw attention to our attractive offers. We
can determine how successful the individual advertising measures are in relation to the data from the advertising campaigns.
In doing so, we pursue the interest of showing you advertising
that is of interest to you, making our website more interesting for you
and achieving a fair calculation of advertising costs.
The conversion tracking cookie is set when a user clicks on a Google
AdWords ad. Cookies are small text files that
are stored on your computer system. These cookies usually
lose their validity after 30 days and are not used for personal identification. If
the user visits certain pages of this website and the cookie has not yet expired,
we and Google can recognize that the user has clicked on the ad and been
redirected to this page. Every Google AdWords customer receives a different
cookie. As a result, cookies cannot be tracked across the websites of AdWords customers.
The information obtained using the conversion cookie
is used to create conversion statistics for AdWords customers who have opted for
conversion tracking. Customers are told the total number of
users who clicked on their ad and were redirected to a page with a
conversion tracking tag. However, they do not receive
any information that can be used to personally identify users. If you
do not wish to participate in tracking, you can block this use by
disabling the Google Conversion Tracking cookie on your web browser under
user settings. You will then not be included in the conversion tracking
statistics. We use Google Adwords on the basis of our legitimate
interest in targeted advertising in accordance with Art. 6 (1) point f GDPR.
Google LLC, based in the United States, is certified for the US-European data protection agreement
“Privacy Shield”, which ensures compliance with the data protection level applicable in the EU
.
Further information on the
Google data protection policy can be found at the following Internet address: https://www.google.de/policies/privacy/
You can permanently disable cookies for advertising preferences by
preventing them through a corresponding setting in your browser software or by
downloading and installing the browser plug-in available at the following link:
https://www.google.com/settings/ads/plugin?hl=de
Please note that certain functions of this website may not
be available or may only be available to a limited extent if you have disabled the use of cookies
.
11) WEB ANALYTICS SERVICES
Google (Universal) Analytics
- Google Universal Analytics
This website uses Google Analytics, a web analysis service provided by Google LLC,
1600 Amphitheatre Parkway, Mountain View, CA 94043, USA (“Google”). Google
Analytics uses “cookies”, which are text files placed on your computer
to help the website analyze how users use the site. The
information generated by the cookie about your use of the website
(including your abbreviated IP address) will generally be transmitted to and stored by Google on
Google in the United States and stored there.
This website uses Google Analytics exclusively with the extension
“_anonymizeIp ()”, which ensures anonymization of the IP address by shortening it
and excludes a direct personal reference. Through the extension, your
IP address will be shortened by Google within member states of the European Union or in
other contracting states of the Agreement on the European Economic Area
. Only in exceptional cases will the full IP address be sent to a Google server in the US
and shortened there. In these exceptional cases, this
processing is carried out in accordance with Art. 6 para. 1 lit. f DSGVO based on our legitimate
interest in the statistical analysis of user behavior for optimization and
marketing purposes.
On our behalf, Google will use this information to evaluate your use of the
website, to compile reports on website activity and
to provide us with other services relating to website and internet use.
The IP address transmitted by your browser as part of Google Analytics
will not be merged with other Google data
.
You can prevent the storage of cookies by setting your
browser software; however, we would like to point out that in this case
you may not be able to use all the functions of this website to their full extent.
You can also prevent the collection of data generated by the cookie and
related to your use of the website (including your IP address) to Google and
the processing of this data by Google by using the
following link to download and install the available browser plugin:
https://tools.google.com/dlpage/gaoptout?hl=de
As an alternative to the browser plug-in or for browsers on mobile devices,
please click on the following link to set an opt-out cookie that will prevent
Google Analytics from collecting data from this site in the future (this
opt-out cookie only works in this browser and only for this domain; if you delete
you delete your cookies in this browser, you will need to click this link again):
Disable Google Analytics
Google LLC, based in the United States, is certified for the US-European data protection agreement
“Privacy Shield”, which guarantees compliance with the data protection
level applicable in the EU.
This website also uses Google Analytics for cross-device analysis
of visitor flows, which is carried out via a user ID. When you first
visiting a page, the user is assigned a unique, permanent and anonymized ID
that is set across devices. This makes it possible to
assign interaction data from different devices and from different sessions to a single user.
The user ID does not contain any personal data and does
not transmit such data to Google.
The collection and storage of data via the user ID can be revoked at any time with effect for
the future. To do this, you must deactivate Google Analytics on all
systems that you use, for example in another browser or
on your mobile device.
You can deactivate the service using a Google browser plug-in
(https://tools.google.com/dlpage/gaoptout?hl=de). As an alternative to the
browser plug-in or within browsers on mobile devices, please click on
the following link to place an opt-out cookie that will prevent Google
Analytics within this website in the future (this opt-out cookie
only works in this browser and only for this domain; if you delete your cookies
in this browser, you will have to click this link again): Disable Google Analytics
.
Further information about Universal Analytics can be found here:
https://support.google.com/analytics/answer/2838718?hl=de&ref_topic=6010376
12) RETARGETING/REMARKETING/RECOMMENDED ADVERTISING
Facebook Custom Audience via the pixel process
This website uses the “Facebook pixel” of Facebook Inc., 1 Hacker Way,
Menlo Park, CA 94025, USA (“Facebook”). If explicit consent is granted,
this allows the behavior of users to be tracked after
they have seen or clicked on a Facebook ad. This process
is used to evaluate the effectiveness of Facebook ads for statistical and
market research purposes and can help to optimize future
advertising efforts.
The data collected is anonymous to us and does not provide us with any information about the
identity of the user. However, the data is stored and
processed by Facebook so that a connection to the respective user profile is possible and
Facebook can use the data for its own advertising purposes, in accordance with the Facebook
Data Policy (https://www.facebook.com/about/privacy/).
They can enable Facebook and its partners to place advertisements on and
outside of Facebook. Furthermore, a cookie may be stored
on your computer for these purposes. These processing operations are carried out
exclusively with the granting of express consent in accordance with Art. 6 (1) point a
GDPR.
Consent to the use of the Facebook pixel may only be given by users older than
13 years of age. If you are younger, we ask you to
ask your legal guardians for permission.
Facebook Inc., based in the United States, is certified for the US-European
data protection agreement “Privacy Shield”, which guarantees compliance with the
data protection level applicable in the EU.
To disable the use of cookies on your computer, you can
Internet browser so that no cookies can be stored on your computer in the future
or that cookies that have already been stored are deleted. However,
disabling all cookies may mean that some features on
our websites can no longer be executed. You can
disable the use of cookies by third parties, such as Facebook, on the following
website of the Digital Advertising Alliance: https://www.aboutads.info/choices/
Google AdWords Remarketing
Our website uses the functions of Google AdWords Remarketing, which
we use to advertise this website in Google search results and on third-party websites.
The provider is Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043,
USA (“Google”). For this purpose, Google sets a cookie in the browser of your device,
which automatically enables interest-based advertising by means of a pseudonymous cookie ID and based on the
pages you visit. The processing
is carried out on the basis of our legitimate interest in the optimal marketing of our
website in accordance with Art. 6 Para. 1 lit. f GDPR.
Any further data processing will only take place if you have given
Google permission to link your internet and app browsing history to your Google account
your Google account and information from your Google account to
personalize the ads you view on the web. If you are
logged in to Google when you visit our website,
Google will use your data together with Google Analytics data to
create and define target group lists for cross-device remarketing.
To do this, Google will temporarily link your personal data with Google
Analytics data to create target groups.
You can permanently disable the setting of cookies for advertising preferences by
downloading and installing the browser plug-in available at the following link:
https://www.google.com/settings/ads/onweb/
Alternatively, you can contact the Digital Advertising Alliance at
www.aboutads.info to find out how cookies are set and to adjust your settings
. Finally, you can set your browser so that you
are informed when cookies are set and decide individually whether to accept them
or to exclude the acceptance of cookies in certain cases or in general. If you
do not accept cookies, the functionality of our website may be limited.
Google LLC, based in the United States, is certified for the US-European data protection agreement
“Privacy Shield”, which guarantees compliance with the
data protection level.
Further information and the data protection provisions regarding advertising
and Google can be viewed here:
https://www.google.com/policies/technologies/ads/
13) RIGHTS OF THE DATA SUBJECT
13.1 The applicable data protection law grants you
comprehensive data subject rights (rights of information and intervention) with regard to the processing of your personal data
rights (information and intervention rights), about which we will inform you below
:
Right of access according to Art. 15 GDPR: In particular, you have a right of access
to your personal data processed by us, the purposes of the processing,
the categories of personal data processed, the recipients or
categories of recipients to whom your data has been or
the planned storage period or the criteria for determining the
storage period, the existence of a right to correction, deletion, restriction
of processing, objection to processing, complaint to a
supervisory authority, the origin of your data if it was not collected by us from you,
the existence of automated decision-making
including profiling and, if applicable, meaningful information about the logic involved
and the scope and intended impact of such
processing on you, as well as your right to be informed of the guarantees under Art. 46
GDPR when your data is forwarded to third countries;
Right to rectification under Art. 16 GDPR: You have the right to immediate
correction of incorrect data concerning you and/or completion of your
stored incomplete data;
Right to erasure (Right to be forgotten) according to Art. 17 GDPR: You have the right to obtain the erasure of your
personal data if the requirements of Art. 17 (1)
GDPR are met. However, this right does not apply in particular if the
processing is necessary for exercising the right of freedom of expression and information,
for compliance with a legal obligation, for reasons of public interest
or for the establishment, exercise or defense of legal claims
;
Right to restriction of processing in accordance with Art. 18 GDPR: You have the
right to request the restriction of the processing of your personal data
as long as the correctness of your data, which you dispute, is being verified, if
you refuse the deletion of your data due to inadmissible data processing and
instead request the restriction of the processing of your data, if you
data for the establishment, exercise or defense of legal claims
after we no longer need this data for its intended purpose or
if you have objected to processing on grounds relating to your particular situation,
pending the verification whether our legitimate grounds override yours;
Right to information in accordance with Art. 19 GDPR: If you have the right to rectification,
erasure or restriction of processing vis-à-vis the controller,
the controller is obliged to notify all recipients to whom the personal data concerning you
has been disclosed of this rectification, erasure or restriction of processing of
the data, unless this proves
impossible or involves a disproportionate effort. You have
the right to be informed about these recipients.
Right to data portability in accordance with Art. 20 GDPR: You have the right to receive your
personal data that you have provided to us in a structured,
commonly used and machine-readable format or to request its transmission to another
controller, where technically feasible;
Right to revoke consent granted pursuant to Art. 7 (3) GDPR: You have the
right to revoke consent to the processing of data at any time with
effect for the future. In the event of revocation, we will
immediately delete the data concerned, provided that further processing is not based on a
legal basis for processing without consent. The
revocation of consent does not affect the lawfulness of the processing carried out on the basis of the consent until
withdrawal;
Right to lodge a complaint in accordance with Article 77 of the GDPR: If you believe that the
processing of personal data concerning you infringes the GDPR,
you have the right, without prejudice to any other administrative or
judicial remedy, to lodge a complaint with a supervisory authority,
in particular in the Member State of your habitual residence, place of work or place of the
place of the alleged infringement.
13.2 RIGHT TO OBJECT
IF, IN THE CONTEXT OF A BALANCING OF INTERESTS, WE
PROCESS YOUR PERSONAL DATA ON THE BASIS OF OUR OVERRIDING
LEGITIMATE INTEREST, YOU HAVE THE RIGHT AT ANY TIME
RIGHT TO OBJECT TO THIS PROCESSING WITH EFFECT FOR THE FUTURE ON GROUNDS RELATING TO YOUR PARTICULAR SITUATION
.
IF YOU EXERCISE YOUR RIGHT TO OBJECT, WE WILL STOP PROCESSING THE DATA CONCERNED. ANY FURTHER PROCESSING REMAINS
IF YOU EXERCISE YOUR RIGHT TO OBJECT, WE WILL STOP
PROCESSING THE DATA CONCERNED. HOWEVER, WE RESERVE THE RIGHT TO CONTINUE PROCESSING
IF WE CAN DEMONSTRATE COMPELLING LEGITIMATE
REASONS FOR PROCESSING THAT OUTWEIGH YOUR
INTERESTS, FUNDAMENTAL RIGHTS AND FREEDOMS, OR
IF THE PROCESSING IS FOR THE PURPOSE OF ASSERTING, EXERCISING OR
DEFENDING LEGAL CLAIMS.
IF YOUR PERSONAL DATA IS PROCESSED BY US FOR
USE DIRECT MARKETING, YOU HAVE THE RIGHT TO
OBJECT AT ANY TIME TO THE PROCESSING OF YOUR PERSONAL DATA
FOR THE PURPOSE OF SUCH MARKETING.
YOU MAY EXERCISE THE OBJECTION AS DESCRIBED ABOVE
.
IF YOU EXERCISE YOUR RIGHT OF OBJECTION, WE WILL STOP
PROCESSING THE DATA CONCERNED FOR DIRECT MARKETING PURPOSES.
14) DURATION OF STORAGE OF PERSONAL DATA
The duration of the storage of personal data is determined on the basis of the
respective statutory retention period (e.g. retention periods under commercial and tax law).
After the deadline has passed, the corresponding data is
routinely deleted if it is no longer required for the fulfillment or
initiation of the contract and/or there is no legitimate interest on our part
in further storage.